A Mysterious Announcement from a Controversial Company: Will Reveal Everything Today
A controversial Finnish company plans to address allegations regarding its production practices and corporate culture in a written clarification today.
Column "Here and Away": Island to Give Away
Sweden's tourism organization is promoting a unique marketing campaign where it offers islands for 'adoption'.
Harmful promotions are returning to pharmacies. The President of the Supreme Pharmaceutical Council warns
The president of the Supreme Pharmaceutical Council of Poland warns that the lifting of the advertising ban for pharmacies, following a European Court ruling, has led to dangerous and irresponsible marketing practices.
$32M Per Year: X7Dave Signs Major Deal With Spartans Casino as Platform Expands Its Global Presence
Spartans Casino has signed a significant deal with gambling streamer X7Dave worth $32 million annually as part of its strategy to enhance its global market presence.
Media: Finnish Success Brand Faces Serious Accusations
The Finnish clothing brand Bypias is currently under serious accusations regarding misleading marketing practices and poor workplace conditions, as reported by media outlets such as Taloussanomat and Yle.
Employees of fashion brand Bypias: we cut the original labels from the clothes and replaced them with Bypias labels
Employees have alleged that Bypias has engaged in systematic false marketing practices while also creating a toxic work environment.
Grano starts corporate restructuring negotiations
Grano, a marketing and communications services group, has initiated corporate restructuring negotiations affecting its entire workforce, which may result in layoffs and significant changes to employment conditions.
How to choose a mattress: what is marketing and what is essential
The article discusses essential factors to consider when choosing a mattress, separating marketing claims from genuine benefits.
Red Light for the Eco-System
The article discusses the rising concern of greenwashing in ecology-focused marketing and the introduction of legislation aimed at clarifying 'green' advertising rules in Poland.
Now big thoughts: How handball in Germany is to reach the masses
Christian Seifert, CEO of Dyn, aims to boost the popularity of handball in Germany through better marketing strategies and engagement from the clubs.
Do You Really Need This Purchase? Expert Warns of Impulse Buying Traps
An expert highlights the dangers of impulse buying, emphasizing the need for planning to avoid regret and financial strain.
Email becomes a testing ground for AI agents that promise to increase productivity
A digital marketing CEO has dramatically reduced the time spent managing emails by implementing AI tools that summarize important messages and draft responses.
Citadele Bank Chooses Instagram Communication Partners
Citadele Bank has selected Panama Agency as its communication partner for Instagram, focusing on engaging content for young audiences.
AI Marketing in Ecuador: the event that shows how Artificial Intelligence is already transforming brands
A new event in Ecuador aims to showcase how Artificial Intelligence (AI) is transforming marketing strategies for brands.
The Plus Ultra lobbyist paid 110,000 euros a year to the Zapatero family for theoretical advisory and marketing services
A lobbyist for Plus Ultra has been found to have paid the Zapatero family 110,000 euros annually for advisory services amidst ongoing investigations into corruption and financial mismanagement.
The aim is not to appeal to the anxiety of relatives of cancer patients
A cancer support organization has criticized Intuens for marketing its health screening services to the relatives of cancer patients.
For Sip, a phone call that extends life and, after 32 years, goes viral on social media
A famous advertisement featuring Massimo Lopez has resurfaced on television as part of a marketing strategy by Tim during the Sanremo festival week.
Unethical to market towards relatives of cancer patients
The director of the Icelandic Cancer Society criticizes a company for marketing its health screening services to families of cancer patients.
Influencers from Mirage: How Algorithms Have Stealed the Spotlight from Humans?
The rise of virtual influencers, driven by advanced AI algorithms, has overshadowed real human influencers, impacting social media dynamics.
Discover the secrets behind the summer hits that dominate Carnival
The article explores how music hits achieve rapid popularity during Carnival through musical engineering, marketing strategies, and social media choreography.
Foldable flagship of Honor: Skier showcased it at the Winter Olympics
The Honor Magic V6 foldable smartphone was showcased at the Winter Olympics by Chinese skier Xu Mengtao, highlighting its marketing strategy and robustness.
The International Womenโs Day theme youโre using isnโt from UN
Many organizations in Nigeria mistakenly use an International Women's Day theme devised by a private marketing firm in London, rather than one from the UN, highlighting a disconnect in the understanding of gender equality promotion.
Entities can apply for free digital marketing consultancy; see how to enroll
NGOs and associations in Baixada Santista can apply for a six-month free digital marketing consultancy program by WPL Digital.
How an Australian farmer is planning to get US consumers hooked on camel milk
An Australian farmer is innovatively marketing camel milk to U.S. consumers, highlighting its unique qualities and health benefits.
A close look at the price patterns that landed Coles in court
Coles faces legal action from the ACCC over alleged misleading pricing practices tied to its 'Down Down' marketing campaign.
The Curious Benefit of a Miami Cafรฉ That Went Viral: Ricky Martin Came to Claim It
Ricky Martin surprised patrons at a Miami cafรฉ when he appeared to claim a unique promotional benefit that had gone viral.
Marketing by phone after withdrawal of consent violates GDPR. Verdict of NSS
A recent ruling by Poland's Supreme Administrative Court determined that contacting customers for marketing purposes after they have withdrawn consent is a violation of GDPR regulations.
Engelbert Strauss: Started as a broom and brush dealer, now lifestyle
Henning Strauss, despite being a VIP guest at large sports events, maintains a pragmatic distance from sports, focusing more on business and marketing investments in the field.
Woori Bank, Samsung Electronics, and LG Uplus Launch Joint Marketing for Customers Aged 10 to 20
Woori Bank collaborates with Samsung Electronics and LG Uplus to target customers in the 10 to 20 age group through joint marketing initiatives.
PL takes TSE to investigate parade in tribute to Lula: 'Apotheotic piece of marketing'
The PL party in Brazil is calling on the TSE to investigate a parade that paid tribute to President Lula, claiming it was a politically motivated marketing stunt.
Do you really need this purchase? Take the test and find out
The article discusses how modern digital shopping behaviors lead to impulsive buying and financial difficulties for many consumers in Brazil.
Lily Collins is the first global ambassador of Zalando. Two campaigns planned
Lily Collins has been appointed as the first global ambassador for Zalando, beginning a one-year collaboration featuring two major campaigns starting in spring/summer 2026.
Jutta Leerdam's victorious lock opening brought huge sums to the skating star
Dutch speed skater Jutta Leerdam inadvertently performed one of the most lucrative promotional stunts in sports history while exposing a Nike sports bra to photographers.
'Millionaire's nanny' shops and chooses clothes for 35-year-old businessman
Giuliana Passarelli, a 31-year-old marketing graduate, takes on the role of a millionaire's personal assistant, managing various aspects of a wealthy businessmanโs life while balancing her own personal commitments.
Parents Are Not the Problem
The article discusses how contemporary food environments and aggressive marketing create challenges for parents trying to provide healthy meals for their children.
Decided: Food and beer cannot be shown together
A Swedish court ruled that marketing alcoholic beverages with food images violates advertising regulations, disappointing local breweries.
Not just gold: the champion's nudity at the Olympics will earn her huge sums of money
A Lithuanian athlete, known for her engagement to YouTuber and boxer Jake Paul, broke the Olympic record in the 1000-meter sprint, won a gold medal, and created a media sensation by revealing her sports bra in celebration.
Don't Trust Builders, Investigate Before Buying Property
The article advises potential property buyers in India to exercise caution and conduct thorough research before purchasing real estate, as the reality can often differ from the shiny marketing promises by builders.
Chatbots are the new influencers for brands
Companies are realizing that they need to adapt their marketing strategies to effectively engage with AI chatbots, which are reshaping how consumers receive information and make purchasing decisions.
Chinese 'Star Wars': What is the Mysterious Nantianmen Project
China is unveiling the mysterious Nantianmen Project, a blend of sci-fi, technology marketing, and military aspirations.
Movement in France to Boycott Israeli Dates and Expose Attempts to Conceal Their Source
A French association has urged consumers to boycott Israeli dates sold in France, highlighting misleading marketing practices regarding their origin.
Telephony, stop to targeted offers: 'No more SMS to capture customers'. Curbing wild marketing
New regulations are being introduced in Italy to limit unsolicited calls and messages used by telecom operators to capture customers from competitors.
Are the ruins of Bauska Castle no longer surprising? Does the state need to spend millions on 'Michelin'?
Latvia's participation in the 'Michelin' guide is a topic of debate, with supporters touting its benefits for tourism marketing and opponents questioning the necessity of such expenditure.
A nugget of truth: U.S. judge dismisses โboneless wingsโ lawsuit
A U.S. judge has ruled in favor of Buffalo Wild Wings, allowing them to continue using the term 'boneless wings' in their menu despite a lawsuit alleging misleading advertising.
Tesla avoids California sales ban by removing โautopilotโ from marketing
Tesla has escaped a 30-day ban on sales in California by ceasing to use the term 'autopilot' in its marketing.
The event industry toward 2026: from logistical spectacle to the Economy of Meaning
The global event and experiential marketing industry is at a pivotal moment, shifting focus from mere spectacle to measurable business outcomes and deep human connections.
US judge says lawsuit over Buffalo Wild Wings โboneless wingsโ lacks meat
A US judge dismissed a lawsuit alleging Buffalo Wild Wings misled customers by marketing chicken nuggets as 'boneless wings', ruling the term is not deceptive.
Modash in America aims to reach a billion in revenue in a decade
Modash, a marketing platform for influencers, is rapidly developing with ambitions to reach a billion in revenue within the next decade.
Samsung promotes its upcoming flagship phone's camera with artificial intelligence, and experts are displeased
Samsung is marketing the camera system of its next flagship phone, the S26 Ultra, as the most powerful yet with AI enhancements, causing concern among experts.
The Gambling Authority tightens scrutiny โ more influencers may be investigated
Sweden's Gambling Authority is intensifying its oversight on illegal gambling and influencer marketing related to gambling.