San Lorenzo presented its new main sponsor and already has a date to launch the 2026 version of the jersey
San Lorenzo de Almagro has signed a new sponsorship deal with Casino Buenos Aires Online, which will feature on the team's jerseys starting from the next official match.
Inter Miami of Lionel Messi announced the naming of its new stadium: it is a Brazilian brand looking to enter the United States
Inter Miami's new stadium has been officially named Nu Stadium as part of a partnership with the Brazilian digital bank Nu, which is aiming to expand into the U.S.
With sponsorship from Sicoob Credisul, ExpoVilhena will have four days of business and shows
ExpoVilhena, taking place from May 21 to 24 in Vilhena, Brazil, will feature national music acts and a variety of business opportunities, emphasizing regional development and cultural appreciation.
Breaking: Arkansas Announces Significant Partnership With Tyson Foods, Including New Uniform Patch Logos
Arkansas has entered a groundbreaking partnership with Tyson Foods to promote the brand on its athletic uniforms, marking a significant shift in college sports sponsorships.
Olympian Hunter Armstrong announces plans to compete in Enhanced Games despite World Aquatics ban threat
Hunter Armstrong, a two-time gold medalist, plans to participate in the Enhanced Games, seeking financial support despite a threat from World Aquatics regarding his eligibility.
Olympic Heroes in Financial Trouble โ A Scandalous Move by a Big Boss
Poland's Olympic Committee is facing financial difficulties following the withdrawal of a major sponsor, raising concerns about athlete prize payments amid a controversial salary increase for the committee's director.
Lobofest 2026 is suspended due to lack of funding and sponsorship in Sorocaba: 'Difficulty attracting major brands,' say organizers
The 2026 edition of Lobofest has been suspended in Sorocaba, Brazil, due to insufficient funding and sponsorship.
DS Automobiles: Title Sponsor of the France SailGP Team
DS Automobiles becomes the title sponsor of the France SailGP Team, marking a new chapter in the brand's history as it also launches three new car models.
Swedish skier Frida Karlsson shared a prohibited photo at the Olympics, but no punishment followed
Swedish cross-country skier Frida Karlsson shared a photo on Instagram that seemingly breached Olympic rules but avoided punishment due to having special permission.
Million Loss for Norrbotten's Elite Clubs โ Before the Season Starts
Piteรฅ IF's women's football club and five other elite clubs in Norrbotten are seeking to address rising travel costs totaling 21 million kronor as they prepare for the upcoming season.
TCU will maintain oversight over pension funds with public sponsorship, decides STF
The Brazilian Supreme Court ruled that the Court of Audit of the Union (TCU) will continue to oversee pension funds sponsored by state companies and banks.
Manchester United's transformation plan generates quarterly profit, despite revenue decline
Manchester United reported a quarterly profit driven by cost-cutting measures, despite a drop in sponsorship revenue and ticket sales due to their absence from European competitions.
Trump warns of Iran threat in State of the Union speech amid military push
In his State of the Union address, President Trump outlined a potential military confrontation with Iran, citing its terrorism sponsorship and nuclear ambitions as significant threats.
Man Utdโs ยฃ44m black hole laid bare as new blow emerges following financial results
Manchester United's recent financial results reveal a significant decline in commercial revenue, leading to concerns about their financial stability.
How the Swedish skiing star managed to bypass the IOC's strict regulations
Swedish cross-country skiing star Frida Karlsson won three medals at the Milan-Cortina Olympics, raising eyebrows for seemingly violating IOC rules about personal sponsorships.
Frida Karlsson published an unusual picture of herself โ others would be punished for this act
Swedish skier Frida Karlsson shared a medal celebration photo that violates Olympic rules, but she received an exception and will not face punishment.
Man posed as a city official and asked for money from businesspeople to sponsor a football team in ES
A man posing as a public official in Espรญrito Santo was indicted for defrauding local businesspeople by soliciting sponsorship money for a nonexistent children's football team.
"Volfas Engelman" becomes the main sponsor of the "Lithuanian Basketball Association"
The "Lithuanian Basketball Association" has welcomed "Volfas Engelman" as its main sponsor, aiming to enhance the basketball ecosystem in Lithuania.
Emma Raducanu ends long-term relationship as Brit lands massive new deal
Emma Raducanu has signed a new lucrative sponsorship deal with Uniqlo after ending her long-term relationship with Nike.
Man City handed 115 charges boost as former Premier League chief spots major hint
Manchester City continues to secure new sponsorship deals despite facing 115 charges from the Premier League, indicating ongoing confidence in the club amidst serious allegations.
Itaka is the sponsor of a prestigious athletics meeting. 'Sport is close to our brand'
Itaka has partnered with the Kamila Skolimowska Foundation to sponsor an athletics meeting, reflecting the brand's commitment to sports initiatives.
Unlicensed gambling firms could be barred from sponsoring Premier League clubs
The UK government is considering barring unlicensed gambling firms from sponsoring Premier League clubs following several controversies surrounding these firms.
Kim Kyung's close aide also charged... accused of 'proxy sponsorship' to a senior Democratic Party member
A close aide to former Seoul City Council member Kim Kyung is under investigation for allegedly providing 'proxy sponsorship' to a senior member of the Democratic Party.
Juve, 30 million reasons to get out of crisis soon
Juventus faces potential financial turmoil following a home defeat to Como, with significant implications for its Champions League participation and sponsorship revenue.
Olympic Delights for Fans: Sponsorship Preferences and Cold Arenas
Fans at the 'Santagiulia' arena faced freezing temperatures due to strong air ventilation during the Olympic events.
EPL: Chelsea sign new sponsorship deal with AI firm
Chelsea Football Club has entered into a multi-year partnership with the AI firm IFS, marking a significant step in integrating advanced artificial intelligence into its operations.
Letters to the Editor: Winter Olympics โ an Arena for SVT's Double Standards
A letter criticizes SVT's sponsorship of the Winter Olympics, arguing it undermines its claim to be a commercial-free public service broadcaster.
Chelsea flower show seeks new charity sponsors after mystery donors end support
The Chelsea Flower Show is seeking new charity sponsors following the withdrawal of financial backing from anonymous donors who contributed over ยฃ23 million.
Sponsors break contract with Vasco-AC after hiring goalkeeper Bruno and arrest of players
Two sponsors have terminated their contracts with Vasco-AC following the hiring of goalkeeper Bruno Fernandes and the arrest of several players linked to a collective sexual assault case.
Freestyler at the Olympics: Why Eileen Gu Earns Almost 20 Million Euros
Olympic freestyler Eileen Gu is one of the highest-paid female athletes worldwide, leveraging her dual market appeal and captivating charisma.
Chelsea announce huge new deal with fans to get first glimpse THIS weekend
Chelsea Football Club has announced a significant sponsorship deal with IFS, which will see their logo featured on the team kits during upcoming matches.
AB InBev, Anti-Olympic Spirit
The article discusses AB InBev's attempt to leverage its partnership with the Olympics for commercial promotion, which was met with refusal by a media outlet based on ethical editorial guidelines.
Tottenham set to lose millions as deal cancelled in new twist during nightmare season
Tottenham Hotspur is facing a potential financial loss of millions after a major sponsorship deal has been canceled amid the club's relegation battle.
Man Utd chiefs fear losing millions after Sir Jim Ratcliffe's immigration rant
Manchester United executives are worried about losing significant sponsorship deals due to Sir Jim Ratcliffe's controversial comments on immigration.
Without sponsorship, the Praieiro block of the band Jammil gives up on parading in post-Carnival Sรฃo Paulo
The Praieiro block led by the band Jammil has canceled its post-Carnival parade in Sรฃo Paulo due to a lack of sponsorship.
Army to screen children of fallen soldiers for education sponsorship
The Nigerian Army is set to conduct a nationwide screening of children of deceased personnel for an education sponsorship program for the 2025/2026 academic year.
Jutta Leerdam Revealed Her Outfit Worth a Million Dollars - "Irresponsible"
Jutta Leerdam's post-Olympic outfit reveal, featuring a million-dollar value, raises eyebrows over sponsorship protocol in the sports industry.
IMAGE FOR CAMERAS: Jutta Leerdam's revealing reading may earn her a million-dollar sponsorship deal
Jutta Leerdam, a Dutch athlete and internet sensation, won a gold medal in the 1000-meter speed skating event at the Winter Olympics, setting a new Olympic record and attracting significant sponsorship interest.
Heraskevyฤ received four million from a Ukrainian billionaire for his further career
Heraskevyฤ has secured a financial boost from a prominent Ukrainian businessman, enabling him to advance in his career.
With one movement, Juta Lฤrdama can earn more than a million
Dutch speed skating star Juta Lฤrdama could earn over one million USD after her triumph at the 2026 Winter Olympics in Milan, thanks to a lucrative sponsorship deal with Nike.
The Commercial Revolution of F1: Record Sponsorships and New Challenges
The 2026 Formula 1 season marks a significant commercial transformation with record sponsorship deals, highlighted by McLaren's groundbreaking partnership with Mastercard.
She is the highest-earning athlete in the Olympics
Eileen Gu is recognized as the highest-earning athlete at the Milano-Cortina Olympics, with earnings exceeding 19 million euros largely from sponsorships rather than prize money.
Tommy Fleetwood celebrates huge payday after confirming end of long-standing relationship
Tommy Fleetwood has withdrawn from his long-standing sponsorship deal with Nike but thrived at the AT&T Pebble Beach Pro-Am, earning ยฃ640,000 in prize money.
The Bahia government tripled sponsorship to the minister of Culture's bloc
The Bahia state government has significantly increased its sponsorship for the cultural bloc 'Os Mascarados' led by Minister of Culture Margareth Menezes, raising it from R$ 300,000 to R$ 1 million.
Pirkanmaa Executive Burned 1.4 Million of Companyโs Funds โ Money Flowed to These Entities
A Finnish CEO was sentenced to conditional imprisonment for misusing company funds amounting to nearly โฌ1.4 million over four years, including unauthorized sponsorship of his child's sports activities.
Danish football icons connected to cyber slavery
Danish football legends were misled into promoting a suspicious betting company during a sponsorship deal that raises ethical concerns.
In Olinda, Carnival is inundated by betting sponsorship
The Carnival celebrations in Olinda, Brazil, are heavily influenced by sponsorship from betting companies, overshadowing the festivities with branding.
Bobsledder Lisa Buckwitz: An Olympic Champion Financing Herself Through OnlyFans
Olympic bobsledder Lisa Buckwitz reveals how she uses OnlyFans to supplement her athletic funding as conventional sponsorship falls short.
The Strange Case of the Italian Professor Who Organized a Conference in Havana Thanks to Epstein
A retired Italian professor, Giuseppe Bersani, received financial sponsorship from Jeffrey Epstein for a conference held in Havana.
Brignone transforms everything into gold: sponsors and fans increase, and the film about the medal goes to the Lido
Federica Brignone celebrates her Super-G victory as her fame and sponsorships grow, and a film about her success will be showcased at the Venice Film Festival.