San Lorenzo presented its new main sponsor and already has a date to launch the 2026 version of the jersey
San Lorenzo de Almagro has signed a new sponsorship deal with Casino Buenos Aires Online, which will feature on the team's jerseys starting from the next official match.
San Lorenzo de Almagro, a prominent Argentine football club, has secured a new main sponsorship deal with Casino Buenos Aires Online after parting ways with its previous sponsor. The club's management acted swiftly to fill the vacant sponsorship space on their iconic blue and maroon jersey, ensuring they do not miss opportunities for visibility and revenue. This new agreement will commence in March and extend until December 2023, coinciding with the remainder of the football season.
The financial details of the contract have not been formally disclosed due to confidentiality agreements; however, reports indicate that the deal will yield around 800,000 dollars to the club. This significant increase in sponsorship revenue is expected to triple the earnings the club had been receiving from their previous sponsor. The financial boost comes at a crucial time for San Lorenzo, as they navigate a complex economic landscape and seek to improve their financial stability.
The announcement of the new sponsor not only ensures continued visibility for San Lorenzo in the competitive world of Argentine football, but it also illustrates the club's proactive approach to maintaining and enhancing its financial health. With the new jersey expected to be unveiled in conjunction with the launch of the sponsorship, fans and stakeholders alike are looking forward to the future of the club with renewed optimism and support.