Super Bowl became the second most-watched TV broadcast in the USA
The Super Bowl attracted nearly 125 million viewers in the U.S., becoming the second most-watched broadcast ever, with significant ratings driven by a high-profile halftime show.
The Super Bowl reached an impressive viewership of nearly 125 million in the United States, marking it as the second most-watched TV event in history, just behind last year's final. The game featured the Seattle Seahawks triumphing over the New England Patriots, showcasing American football at its peak. Such numbers reflect not just the sport's popularity but also the significant cultural impact that the Super Bowl has on American society.
The halftime show, featuring renowned artist Bad Bunny, garnered the highest average viewership of 128.2 million, underlining the eventβs appeal beyond just football. The viewership figures were generated from various platforms, including NBC's network, streaming service Peacock, the Spanish-language broadcaster Telemundo, and NFL+, as reported by NBC Sports. These platforms synergistically contribute to the massive audience that the Super Bowl attracts annually.
These statistics have broader implications, indicating consistent growth in the Super Bowl's audience over the years. With the previous year's Super Bowl yielding an average of 127.7 million viewers, this yearβs slight increase reaffirms the event's status as a staple of American pop culture. The Super Bowl's widespread appeal not only engages sports fans but also captivates non-sports audiences through entertainment spectacles like the halftime show, making it a key focal point for advertisers and broadcasters alike.