In 2025, the municipality of Olímpia in the northwest of São Paulo, Brazil, expects to increase its international tourist influx significantly with the construction of a new international airport. Only about 1% of the 4 million tourists visiting Olímpia in 2025 are projected to be from abroad, according to the local tourism secretary. This new airport is being positioned as a facilitator for attracting more foreign visitors to the area, which is often referred to as the 'Paulista Florida' or 'Brazilian Orlando' due to its renowned water parks.

The primary driver behind this tourism initiative is the Thermas dos Laranjais, a water park that spans 300,000 square meters and attracts around two million visitors each year. The city hopes that by establishing the international airport, it can significantly enhance its appeal to international tourists, thereby contributing to local and regional economic growth. The city aims to create an infrastructure that not only supports better access for tourists but also promotes further investment and development in the tourism sector.

The expected impact on the economy is anticipated to extend beyond just increased tourist numbers. Officials are optimistic that the airport will spur local business growth and job creation, helping to elevate the economic status of Olímpia and its surrounding areas. This development aligns with Brazil's broader push to enhance its tourism sector and improve international visitor access, especially as the country prepares for various sporting events and global tourism growth in the coming years.