As International Women's Day approaches, the commercial activity at the Flower Market and florists in Guayaquil is ramping up significantly. Vendors report that they are receiving numerous reservations, particularly from companies and returning customers, anticipating a notable increase in demand for flowers over the weekend. Some private establishments have even scheduled special events to commemorate the occasion.

Mary Banchón, a merchant at the Flower Market, shared that she has already received advance orders, including a remarkable request for 1,000 roses from a company along with additional smaller orders of 200 to 300 roses. These floral arrangements are intended as gifts for employees, highlighting the tradition of celebrating Women's Day with flowers. Banchón mentioned that her offerings cater to a range of budgets, ensuring accessibility for various customers while meeting the rising demand.

The diversity in pricing for these floral arrangements ranges from as low as $1 to more luxurious options priced at $60, the latter including larger arrangements with 50 to 80 roses. This indicates a clear trend in Guayaquil where floral gifts play a crucial role in the celebration of International Women’s Day, reflecting both the cultural significance of the occasion and the economic opportunities it presents for local vendors.