The FIFA World Cup trophy, an 18-carat gold symbol of global football, was officially presented at the ancient Maya site of Chichén Itzá, which is recognized as one of the New Seven Wonders of the World. This event took place ahead of the World Cup tournament set to occur from June 11 to July 19, symbolizing Mexico's rich cultural heritage while connecting it to the world of sports. Chichén Itzá, known for its historical significance, is viewed as a fitting location due to its connections to ancient games reminiscent of football.

The trophy's presentation attracted significant media attention and was conducted under heightened security, highlighting not only the importance of the trophy itself but also the significance of the location. After the event, the trophy is set to continue its tour, which includes stops in twelve additional cities across the United States and Canada, with these countries co-hosting the upcoming World Cup alongside Mexico.

This promotional milestone reflects the strong ties between sports and cultural heritage, as well as the celebration of Mexico's role in hosting an event of such international importance. The trophy's stop at Chichén Itzá emphasizes the blend of tradition and modernity in the world of sports, connecting past civilizations with contemporary global sporting events.