The European Outdoor Show makes its debut in Parma, highlighting the significant economic impact of Italy's hunting and outdoor sector, which generates around 8 billion euros annually.
The European Outdoor Show (EOS) is taking place for the first time at Fiere di Parma from March 28 to 30, showcasing a diverse industry that includes hunting dog breeding, sport shooting, and culinary aspects linked to game. This event stands as a new reference point for enterprises, associations, and enthusiasts within this sector, which is often underrepresented in terms of its economic and social contributions.
In Italy, the outdoor and hunting industry is considerable, generating approximately 8 billion euros each year and providing employment for over 88,000 individuals. The sector encompasses a range of businesses including sports firearms manufacturers, technical equipment suppliers, and services tied to hunting tourism and outdoor activities. This extensive industrial system highlights the comprehensive nature of the outdoor economy and its international appeal.
Antonio Cellie, the CEO of Fiere di Parma, emphasizes the importance of recognizing the outdoor and hunting community's substantial economic footprint. The EOS aims to elevate awareness and engagement with a sector that not only supports the economy but also promotes sustainable practices and responsible outdoor activities, solidifying its role within Italy's broader economic landscape.
