OLTH A.E. is taking significant steps to boost Thessaloniki's presence on the international cruise map through a strategic partnership with consulting firm Five Senses Consulting & Development. This initiative is part of a broader plan to develop the port of Thessaloniki as an attractive cruise destination in the Eastern Mediterranean, aiming to capitalize on the city's potential for homeporting, attract more cruise companies, and strengthen the connection of cruise activity with the local economy and tourism in Northern Greece.

The partnership is expected to enhance the city's appeal for the cruise industry by promoting Thessaloniki as a homeport, where ships can embark and disembark passengers. This shift not only aims to increase cruise traffic but also seeks to integrate this activity more closely with the local economy, ultimately benefiting the regional tourism sector. The initiative reflects a growing trend in the cruise industry to utilize diverse ports and create closer ties with local communities.

A working meeting was held to kick off the collaboration, with OLTH's CEO, Dr. Ioannis Tsaras, and Security Advisor, Mr. Konstantinos Kavdas, discussing the overall prospects for further cruise development, including the critical aspect of homeporting. This meeting marks an important step in realizing the ambitions for Thessaloniki's cruise sector, presenting opportunities for economic growth and enhanced tourism in the region.