During the Shankhnaad program held in Lucknow, Swami Avimukteshwaranand delivered a scathing critique of the Indian government, condemning it for an incident where a Brahmin's topknot was pulled. He emphasized that even during Mughal reign, such acts were not witnessed, framing the current government’s actions as an insult to tradition and heritage. Asserting that the program was not politically motivated and focused instead on the protection of cows and Sanatan Dharma, he rallied support from attendees, urging them to register their details as founding members of a new movement.

Avimukteshwaranand confronted claims that opposition parties like the Samajwadi Party and Congress were backing the movement, noting that a show of hands from the crowd revealed that most attendees were affiliated with the ruling Bharatiya Janata Party. This statement sought to underline the grassroots support for his cause while also attempting to discredit the alleged political affiliations being attributed to the gathering. He used this platform to frame the current political discourse around Hindu identity and rights.

Concluding his address, he remarked that Brahmins should focus on spiritual austerity rather than material pleasures, reinforcing his sentiments around the dignity of Brahminhood amidst contemporary political turmoil. His comments reflect broad concerns within certain demographics regarding the state of religious and cultural identity in India today, highlighting the intersection of tradition, politics, and community activism.