A recent survey conducted by Heywa found that almost one-third of British adults are struggling with fundamental aspects of adult life, turning to AI and other resources for guidance. The study reveals widespread difficulties with key responsibilities such as cooking, DIY tasks, and even small talk. Among the 2,000 adults polled, issues like meal planning, plant care, and understanding political matters were cited as significant challenges, with 45% of respondents seeking help online, 61% from friends and family, and 23% from books.

The findings highlight that the challenges of adulting are not limited to younger generations, as all age groups show signs of needing assistance. While Gen Z has the highest percentage (52%) reporting struggles, Millennials follow closely at 47%, with substantial numbers from Generation X (25%) and Boomers (10%) also acknowledging their difficulties. The broad need for help in adulting tasks suggests a generational shift where individuals increasingly rely on external resources and tools, including AI, to manage everyday responsibilities more effectively.

Milena Nikolic, the founder of Heywa, emphasized that the expectations placed upon adults are evolving, and the need for visual explainers and clearer guidance reflects the changing dynamics of adult life. This shift not only points to the growing role of technology in daily living but also indicates a cultural change in how skills related to adulthood are perceived and acquired. Such insights could be crucial for companies interested in the development of supportive technologies aimed at easing the transition into adult responsibilities.