Lidl is updating the layout of its stores to provide a more organized shopping experience. According to a company announcement, everyday consumer products will now be arranged by category rather than by the date they were stocked, a change brought on by customer feedback indicating difficulty in locating desired items. For instance, sportswear has been found scattered in various parts of the store, complicating shopping for customers.

In response to this feedback, Lidl's Marketing and Customer Relations Director, Meri Aalto, noted that while the store's product offerings are popular among customers, the organization has made it a priority to improve product placement for better accessibility. The new thematic arrangement will establish permanent locations within the stores, offering a more intuitive shopping experience as opposed to the previous arrangement which was based on stocking dates.

These changes are expected to be implemented in Lidl stores starting Wednesday, March 4, with the final stores completing the transition by Thursday. Along with the improved product organization, Lidl will also reduce the number of its own private label items in the consumer goods categories, further streamlining their store offerings.