Maricá Carnival brings together 690,000 people and generates R$ 350 million
The Maricá Carnival attracted over 690,000 attendees and generated R$ 350 million in economic activity according to local authorities.
The Maricá Carnival, held from February 13 to 17 in the Metropolitan Region of Rio, attracted more than 690,000 attendees, marking a 15% increase from last year as reported by the local government. This significant turnout indicates the festival's growing popularity and community involvement, as it forms a central part of the cultural and social fabric of the area.
The economic impact of the carnival was substantial, with the festivities generating over R$ 350 million, showcasing its importance not only as a cultural event but also as a crucial contributor to the local economy. The hotel industry reported a remarkable 95% occupancy rate during the event, highlighting the influx of visitors and the role of tourism in supporting local businesses. In addition, around 1,550 properties were rented through apps, contributing an estimated R$ 11.3 million to the local economy.
With 76 samba blocks parading through the city, the carnival featured a variety of events that catered to a broad audience. The Tromba Nervosa block was the standout, attracting over 80,000 revelers to the shores of Itaipuaçu, while another popular block, Bloco da Gabriela, gathered approximately 40,000 participants in the city center. The high traffic volume recorded by ViaLagos further underscores the event's significance, as 380,274 vehicles traveled through the RJ-124 during the carnival period.