Experts in Lithuania are observing a clear change in the market for artistic supplies, with an increasing number of purchasers beyond just professional artists. 'ArtSpices,' one of the largest art and creative goods stores in the country, highlights that creativity is now perceived not solely as art but also as a component of self-expression and emotional well-being. This trend signals a growing interest in creative activities among the general public, who are using tools like canvases and easels for personal fulfillment rather than professional pursuits. The artistic tools market has historically been closely linked to formal and informal education—such as schools and art circles—where systematically arranged supplies are necessary for groups. The quality of the product plays a significant role, but equally important are factors like durability, versatility, and the capability to cater to various age groups and skill levels. Products like easels and canvases are increasingly seen as community tools rather than individual purchases, reshaping the market dynamics significantly. The increasing engagement of hobbyists, community groups, and educational institutions in purchasing artistic supplies underscores a shift towards valuing creativity as a crucial aspect of emotional wellness. Art circles, studios, and educational institutions form an important customer base, suggesting that the demand for creative tools will continue to grow alongside the recognition of art's therapeutic benefits.