Feb 23 • 22:54 UTC 🇦🇷 Argentina La Nacion (ES)

Big Brother 2026, live: schedule, how to watch, and all participants, minute by minute

The latest edition of Big Brother, named Golden Generation, launches on February 23 on Telefe, hosted by Santiago Del Moro.

The reality show Big Brother returns with its 2026 edition, titled 'Generación Dorada'. Scheduled to premiere on February 23, it is highly anticipated among fans. Hosted by Santiago Del Moro, this season promises a new cast of 'hermanitos' that viewers will get to know during the live show on Telefe. As the date approaches, social media reacts with humor and excitement, indicated by a flurry of memes related to the show's debut.

Social media platforms like X are buzzing with reactions as fans express their excitement and disdain for the show, with many sharing memes about their anticipated viewing experience. The show's return showcases its cultural impact, particularly among younger audiences who follow reality TV closely. This season's theme appears to resonate with audiences eager for fresh faces and dynamic interactions, which have been the hallmark of Big Brother.

Fans of the show can catch 'Generación Dorada' live from Monday to Thursday at 10:15 PM on Telefe. The broadcast is expected to be a mix of drama, entertainment, and real-life interactions, as new contestants enter the house. The growing anticipation reflects Big Brother's enduring popularity in Argentina, and its ability to engage audiences through both television and social media.

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