During the Milan segment of the Olympics, Casa Lombardia spotlighted Gianni Clerici through a documentary titled 'Ho scelto il tennis', created by Carla Saveri and directed by Francesco Zarzara. This documentary delved deeply into Clerici's legacy and his contributions to tennis, emphasizing the cultural significance of the sport in Italy. As the narratives unfolded, viewers could appreciate not just the statistics of the game but also the rich personal stories that defined its history. Clerici was affectionately known for his impact on both the professional tennis scene and the broader cultural tapestry of Italian sports.

The documentary was featured in an interactive arena experience designated for Olympic visitors, highlighting the convergence of sports and cultural honor in such a major event. This setting provided an engaging platform to reflect on Clerici’s influence in promoting tennis, particularly at a time when sports were gaining monumental recognition in societal contexts. Casa Lombardia's initiative provides a critical opportunity for the audience to connect with the historical narratives that shape their local and national sports identities.

Ultimately, this celebration of Gianni Clerici at the Olympics serves a dual purpose; it not only preserves the memory of a significant figure in Italian tennis but also advocates for greater appreciation of the sport's roots. Such initiatives underscore the importance of remembering individuals who have contributed to the evolution of sports in Italy, making it relevant to both current and future generations of tennis enthusiasts.