In Santos, Brazil, Augusta França, a public relations activist within the black movement, highlighted the historical significance of black figures in the city that have been largely overlooked. Since discovering afrotourism in 2018, she has dedicated her efforts to uncover and share the rich cultural and historical narratives of the city's black community. In August 2022, she launched a guided tour focusing on the history of quilombos, specifically the second largest quilombo, Jabaquara, which was home to approximately 5,000 escaped enslaved Africans from coffee plantations in São Paulo.

The guided tours, conducted by Augusta and her husband Léo de Oliveira of Mochilando Afroculturas, take place monthly and serve to educate both locals and visitors about significant yet neglected landmarks of the city's black history. They aim to address the historical amnesia surrounding these important narratives and engage participants in a deeper understanding of the socio-cultural context of black presence in Santos. Augusta emphasizes the importance of this knowledge as a way to counteract the erasure of black history from public consciousness.

This initiative is part of a broader movement to reclaim and celebrate black history in Brazil, a country with a complex racial history. By spotlighting these hidden stories and figures, Augusta and her organization contribute not only to the local historical narrative but also to the national discourse on racial identity and recognition in Brazil. This effort is not only a reclaiming of history but also a call to recognize and honor the contributions of black individuals and communities throughout the nation's past and present.