Feb 19 • 21:26 UTC 🇩🇰 Denmark DR Nyheder

Have you also sung along? Bilingual duet tops global charts

A bilingual duet featuring K-pop star Rosé and American artist Bruno Mars has topped the global music charts for the first time with a song in a language other than English.

In a significant shift in the global music landscape, the song 'APT', a duet by K-pop star Rosé and American singer Bruno Mars, has achieved the remarkable feat of becoming the number one song on the global charts, as reported by Billboard. This song has sold an astounding 2.06 billion units, highlighting the growing influence of non-English music in mainstream pop culture. Rosé, who is also known for her membership in the globally popular K-pop group Blackpink, showcases the international appeal that K-pop artists continue to enjoy across various demographics worldwide.

The International Federation of the Phonographic Industry (IFPI), which tracks global music sales, noted that this marks the first time a song featuring lyrics in a language other than English has reached the top position. Following 'APT' in the rankings is 'Golden', a song from the soundtrack of the Netflix movie 'KPop Demon Hunters', which features South Korean influences and has sold 2 billion units. The rise of these songs reflects a broader trend where music beyond the English language is gaining significant traction and acceptance in the global marketplace, resonating well with diverse audiences.

Moreover, the success of these tracks may signal a shift in music consumption preferences, so that more listeners are embracing bilingual and multilingual music in their playlists. The diverse collaborations not only showcase the talent and creativity within the music industry but also highlight the cultural exchange happening as different music styles blend together. This evolution could pave the way for more artists from varied linguistic backgrounds to achieve international success, reassuring that music, despite language barriers, ultimately connects us all.

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