Feb 17 • 12:15 UTC 🇫🇮 Finland Iltalehti

Toivo Sukari reveals the events behind Sotka and Asko: "I tried until the last minute"

Furniture industry veteran Toivo Sukari reflects on his unsuccessful efforts to buy Finnish furniture chains Sotka and Asko, while expressing concerns over the industry's future.

Toivo Sukari, a notable figure in the Finnish furniture industry, has disclosed that he made extensive attempts to purchase the struggling furniture chains Sotka and Asko, but was ultimately unsuccessful. His efforts demonstrate the intense challenges currently facing the Finnish furniture market, where competition and changing consumer habits have put enormous pressure on traditional furniture retailers. Sukari’s reflections offer a candid look at the declining state of the sector, illustrating a broader trend in retail where many companies are struggling to maintain viability.

As he articulates his concern over the manufacturers’ abilities to cope with the current economic landscape, Sukari notes that the situation for many within the industry is dire. The closures of companies that once thrived, coupled with the rise of e-commerce, suggest a significant transformation is needed in how furniture is marketed and sold. His perspective is notable not just for its personal angle but also for its implications for the workforce dependent on these businesses, hinting at potential job losses and socioeconomic impacts in affected communities.

Furthermore, Sukari’s insights into the industry's challenges signal a broader need for innovation and adaptability in Finnish retail. The furniture market, as he describes, is at a crossroads, with a significant shift needed to meet evolving customer needs and preferences. His story serves as a call to action for stakeholders to rethink their strategies to sustain a fragmented yet vital sector of the economy, underscoring the urgency of these discussions in light of current market pressures.

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