During the youth and Lucknow discussion hosted by Sahitya Aaj Tak, notable RJs from Lucknow, including RJ Rafat, Manavendra, and RJ Prateek, engaged in an open dialogue with the audience about their experiences in radio, podcasting, and content creation. RJ Rafat, who has over ten years of experience in FM radio, shared his journey starting from FM Rainbow in Lucknow, recounting the manual processes that defined the early days of broadcasting. He detailed the challenges of managing everything by hand, iterating on how the industry has evolved since then.

RJ Rafat highlighted the launch of Big FM Lucknow in 2017, where he introduced his evening show 'Gossip with Mallika' with a unique flair. He mentioned his pioneering efforts in 2024 by launching India's first Instagram radio, 'Instudio India,' which addresses societal issues, sarcasm, and women's topics, all presented in his distinct style. His commentary touches upon the need for creative expression in the radio landscape, emphasizing that content creation in today's world has opened new avenues for engaging discussions.

Through the session, these RJs not only showcased the transformation of radio in India but also the opportunities available for budding content creators. Their discussion offered insights into the evolving media landscape, showcasing how personal storytelling and innovative formats have found a home in the contemporary broadcasting space. This exchange reflects the changing dynamics of how audio content is consumed and produced, engaging new audiences in the process.