Young women in the United States are reportedly turning away from modern dating apps and towards medieval-themed live shows, such as those offered by the 'Medieval Times' franchise, to seek romance and entertainment. These events, which combine theatrical performances with dinner, transport guests back to a time of knights and chivalry, where they can admire male performers while enjoying a unique dining experience. The rise in popularity of this trend aligns with the current cultural fascination with medieval-themed narratives, seen in the success of books and shows like 'Game of Thrones'.

The immersive nature of 'Medieval Times' encourages guests to cheer for their favorite knights during staged tournaments, which not only offers a form of entertainment but also facilitates a social environment that traditional dating platforms may lack. Many women feel disillusioned by modern dating practices, often finding them superficial and unfulfilling. The appeal of a knightly figure, combined with an atmosphere designed for interaction, creates a romantic and thrilling setting that many young women find appealing. This trend has been fueled further by social media influencers, including podcaster Brittany Broski, promoting their experiences at these events, thereby encouraging others to seek similar escapades.

As a result, 'Medieval Times' and similar shows have seen a resurgence in attendance, particularly among younger demographics, suggesting a shift in social habits and dating culture. This phenomenon may indicate a longing for more authentic and less technology-driven means of connection and interaction, showing that, despite the advancements in digital communication, the allure of traditional romantic gestures and experiences still holds significant value for today's youth.