Sparkle, the leading international telecommunications services provider in Italy and a prominent name worldwide, has announced the construction of the GreenMed, a next-generation submarine cable system designed to provide alternative network paths, greater reliability, and faster connectivity between Europe and the Middle East. This project is significant not only for Sparkle but also for Greece, as it emphasizes the country’s emerging role as a digital hub in the Mediterranean region. A major player in this endeavor is Alcatel Submarine Networks (ASN), which is renowned for its expertise in submarine cable systems, while the installation will be managed by Elettra Tlc, a firm specializing in marine research and telecom cable installation.