Rimi Lithuania has reaffirmed its commitment to providing competitive prices on daily essentials rather than relying solely on short-term promotions. According to Luka Lesauskaitė-Remeikė, the public relations manager of Rimi Lietuva, the consistent focus on product assortment and pricing strategies has yielded significant benefits for customers. The introduction of "HYPER Thursdays" allows additional savings on items relevant to many shoppers, enhancing their shopping experience and supporting informed purchasing decisions.

This Thursday, Rimi will offer a 40% discount on coffee beans and various grocery products related to Asian cuisines. The store features a variety of coffee beans with different roast levels, origins, and flavors, catering to diverse consumer preferences and budgetary constraints. Shoppers can select from everyday mixtures to more expressive options, ensuring that all needs are met at competitive pricing.

In addition to the coffee deal, the Asian cuisine section includes an extensive selection of rice, noodles, sauces, coconut milk, spices, and other ingredients vital for preparing authentic Asian dishes. This promotion not only highlights Rimi’s broad product range but also targets growing consumer interest in diverse culinary traditions, ultimately aiming to enhance overall customer satisfaction and loyalty.