Wallace, Gromit and a new use for lentils: Aardman exhibition aims to break records β and recruit children
An upcoming exhibition at Young V&A in East London celebrates the legacy of Aardman studios, featuring early designs of beloved characters like Wallace and Gromit and aiming to engage children.
'Inside Aardman: Wallace & Gromit and Friends' is a new exhibition set to open at the Young V&A in East London that delves into the creative process behind the iconic animations by Aardman studios. The exhibition showcases early sketches and prototypes of popular characters such as Wallace and Gromit, revealing fascinating design evolutions, including Wallace's initial unsettling characteristics that were refined into his more approachable demeanor. The display is intended not only as a retrospective of Aardman's achievements but also aims to inspire creativity among children, showcasing how imagination can transform simple ideas into beloved figures in animation.
The exhibition is scheduled to run until 25 November 2023, coinciding with the recent release of the latest Wallace & Gromit short film. This timing is strategic, designed to attract families and fans of animation to experience the rich history of Aardman. Visitors will have the opportunity to engage with interactive displays that highlight the stop-motion animation process, encouraging children to explore their creative sides. Through this initiative, the museum hopes to cultivate a new generation of animators and storytellers, fostering an appreciation for the art of animation.
In summary, Aardman studio's exhibition serves as both a tribute to its influential work in the animation landscape and a workshop for young minds, blending entertainment with education. This dual approach not only showcases the artistic journey behind Wallace and Gromit's designs but also helps to nurture future talent in the field of animation, demonstrating the ongoing relevance and appeal of Aardman's legacy in popular culture.