Ferrari has unveiled additional details about its first electric vehicle, named Luce, providing insights into its unique interior design. The company aims to mark a new chapter in its approach to car design with this model. Early images show a departure from traditional Ferrari interiors, reflecting the influence of electric vehicle technology.

The design of the interior has been overseen by the company LoveFrom, co-founded by renowned industrial designers Sir Jony Ive, known for his work on the iPhone and iPod, and Marc Newson. This collaboration highlights Ferrari's commitment to innovation and the potential for a more user-friendly interface in their vehicles, addressing previous criticisms regarding the complexity of Ferrari controls.

As the automotive industry shifts towards electric mobility, the Luce could set the tone for Ferrari's future offerings and influence its other models. The move toward electrification represents not only a technical shift but also a transformation in brand identity, which could resonate with a broader audience and enhance Ferrari's market position in the coming years.