The penultimate episode of Amazing Race Finland has sparked significant discussion among viewers, particularly regarding its first task where competitors were required to wear paper sailor hats branded with Finnlines, a sponsor of the show. Many competitors struggled to keep the hats on until the end of the course, leading to a mixed reaction among the audience. While the show thanked Finnlines in the end credits, some viewers took to the Jodel app to express their discomfort with what they saw as an obvious advertisement for the shipping company.