CogniCurrent

COGNICURRENT

Dec 27 • 07:30 UTC • 🇫🇷 France • Le Figaro

Free concert by Ben Harper, Queyras pride... How ski resorts boost events to attract or retain vacationers

Ski resorts are increasingly using events like free concerts and festivals to attract tourists and boost their image, making them key components of marketing strategies.

#ski resorts #events #tourism #marketing
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