Gioia Picciurro: the Sicilian excellence that conquers the world
Gioia Picciurro is a Palermo-based designer whose brand has gained international recognition for its artisanal quality and aesthetic identity, blending elegance with Sicilian roots.
Volkswagen Returns to its Roots. Andreas Mindt Takes Over the Design of the Entire Group
Andreas Mindt has been appointed to lead Volkswagen's design direction, aiming to restore the brand's foundational values and identity.
Harley-Davidson: Fine-tuning the Myth
The article discusses how Harley-Davidson is balancing the need for innovation with the preservation of its iconic brand identity through its new limited models.
'Beyond the revenue, we generate brand country': Francisco Ramos, Vice President of Content for Latin America at Netflix
Francisco Ramos from Netflix emphasizes the importance of the audiovisual industry in boosting Mexico's economy and enhancing its international image.
BMW Relaunches Alpina with a New Visual Identity
BMW has unveiled a new logo for its luxury performance brand Alpina, marking its relaunch as an independent entity within the BMW Group.
Luxury brand discards established teams to sponsor Brazil at the Winter Olympics; learn why
The luxury brand Moncler is opting to sponsor Brazilian athletes instead of traditional winter sports teams as it seeks to reposition its identity in high-performance environments for the upcoming Winter Olympics in Milan.