Chef Ligia García, a pastry chef and founder of the Center for Education for Gastronomic Entrepreneurs (Ceega), believes that behind every successful dessert lies a structure that extends beyond the basic ingredients of sugar and flour. She champions the notion that pastry-making is more than an artistic endeavor; it is a viable route toward economic independence. By instilling a strong entrepreneurial mindset among her students, she encourages them to transform their passion into profitable businesses.

García's approach aims to demystify the world of baking and entrepreneurship, addressing the fears and uncertainties that many aspiring bakers have when starting their own enterprises. Her educational programs focus not only on the practical skills of baking but also on the essential business acumen needed to thrive in a competitive marketplace. She creates an environment where creativity meets commerce, empowering individuals to realize their dreams of becoming successful bakers and entrepreneurs.

The implications of García's work extend beyond individual success stories; they speak to broader economic opportunities within Ecuador. By fostering a new generation of culinary entrepreneurs, she contributes to a culture of innovation and resilience in a country where economic challenges often deter aspiring business owners. Her efforts represent a significant stride towards building a stronger entrepreneurial ecosystem in Ecuador, encouraging many to take the first step toward their own culinary ventures.