Mar 10 • 13:31 UTC 🇮🇹 Italy La Repubblica

Brazil, influencer posing for drones in the favelas of Rio: viral videos amid likes and scandals

In Rio de Janeiro's largest favela, Rocinha, tourists are filming drone videos for social media, attracting both admiration and criticism regarding the portrayal of poverty.

In Rocinha, the largest favela in Rio de Janeiro, tourists have been flocking to a panoramic terrace to capture drone footage, a service now popular for its cost of 150 reais (approximately 25 euros). The resulting videos showcase the vibrant landscape of Rio, yet they have ignited a debate about their ethical implications. Some people have to wait as long as two hours to be filmed, indicating the growing demand for this unique experience.

The reaction to these videos has been mixed; while many users celebrate the stunning visuals and the chance to experience the favela, numerous critics voice concerns over the potential romanticization and commodification of poverty. Detractors argue that the clips may idealize the harsh realities of life in these neighborhoods, which are often controlled by drug traffickers, simplifying complex socio-economic issues into mere content for social media.

Renan Monteiro, the 42-year-old founder of Na Favela Turismo, defends the practice, stating that their intention is not to glamorize poverty but to challenge stereotypes associated with these marginalized communities. He emphasizes the importance of portraying their realities accurately, asserting that they aim to promote a deeper understanding rather than exploitation, thereby opening a dialogue about these contentious portrayals and highlighting the often-overlooked narratives within favelas.

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