In a unique celebration of International Women's Day, Mall del Sol in Ecuador hosted a running event called 'Corre con Ellas 3K', which attracted over 300 participants who gathered early on March 8, 2026, not for shopping, but to honor the women in their lives. The event aimed to foster family unity and celebrate the empowerment and love that women inspire. Participants were encouraged to wear shirts with personalized messages celebrating the women who play crucial roles in their lives.

The run began at 7:30 AM after a warm-up session, taking participants through a challenging course that started in the parking area and wound through the interior of the mall. Some of the more athletic participants completed the run in about eight minutes, while others took their time, reflecting the event's focus on support and gratitude rather than competition. The variety of messages displayed on the runners' shirts highlighted the personal significance of the event, showing affection for mothers, daughters, and friends, as well as promoting self-care and empowerment among women.

This event represents a growing trend in Ecuador and beyond to celebrate Women's Day through active participation and community engagement. By uniting families in a fun and supportive environment, events like this reinforce the importance of recognizing women's contributions to society and the need for continued advocacy for gender equality and empowerment. The participation reflects a positive shift towards valuing women and their impact on everyday lives, making International Women's Day a more inclusive and celebrated occasion for all.