The social media platform X has declared a 90-day suspension of its monetization program for creators disseminating videos related to armed conflicts that have been generated using artificial intelligence (AI), unless they disclose this information. This policy change was announced by an executive within the company, which is owned by Elon Musk, as a measure to combat misinformation amidst conflicts such as the ongoing tensions between the United States, Israel, and Iran. According to Nikita Bier, the product director of X, the platform aims to ensure access to authentic information during wartime and sees the current capabilities of AI as a threat to genuine content.

This shift comes at a time when the integrity of information is crucial, particularly during military engagements. Bier emphasized that providing access to real information on the ground is essential, as misleading content can lead to misinformation and panic among the public. The decision to enhance transparency regarding AI-generated content marks a significant change for X, as the company continues to refine its policies to ensure that it remains a reliable source of information during critical times such as these.

X had previously indicated its commitment to continuously improving its policies and products to maintain trust within the user community, especially in light of serious global events. This new transparency rule is part of a broader effort by the platform to uphold the credibility of information shared on its site, which is an increasingly significant concern in the digital age where misinformation can spread rapidly and widely, potentially impacting public perception and safety.