Toni Fingerroos, a Finnish entrepreneur from Oulu, started his journey in 2012 with a project executed from his bedroom, which he never imagined would change his life and provide jobs for over a hundred people in Finland. Fingerroos, recognized as the creator of the Hill Climb Racing video game series, faced considerable challenges in his early career, including a failed company that left him nearly broke at the age of 28. Despite these setbacks, he was determined to try once more to enter the competitive gaming market.

During a period characterized by long, 16-hour work days in his bedroom, Fingerroos focused on developing camera applications for mobile devices and video games. His dedication paid off when the game Hill Climb Racing emerged from three months of intensive work. Utilizing cross-promotion through his successful camera apps, Fingerroos successfully attracted an audience for the game, leading to its significant popularity. Players particularly praised the game's physics modeling, which added a layer of skill to the driving experience.

The success of Hill Climb Racing transformed Fingerroos's venture into a multi-million euro business, bringing in approximately 220 million euros. His story, along with the founding of Fingersoft, is detailed in a new short documentary titled 'The Story of Hill Climb Racing: 13 years of neckflips,' showcasing the journey from obscurity to significant business success and the impact of his innovations in the gaming industry.