The Cadillac CT6, introduced in 2016, represents Cadillac's return to high-end luxury sedans after a challenging period in the late 20th century and early 21st century. This vehicle was created to compete directly with European market leaders such as the Audi A8, BMW 7 Series, and Mercedes-Benz S-Class sedans. The CT6 embodies the essence of American luxury with its spacious design and advanced features, mirroring the high standards set by its European counterparts.

The CT6 is visually striking, with a solid yet dynamic appearance that exceeds five meters in length. Inside, the cabin provides an experience of lounge-like comfort intended for both drivers and passengers, showcasing the luxurious materials and cutting-edge technology associated with premium vehicles. Its design ethos is rooted in creating a vehicle that not only prioritizes comfort but also maintains the distinctive American character synonymous with Cadillac.

Despite facing stiff competition from European automakers, Cadillac aims to reclaim its position in the luxury segment by focusing on the unique aspects of American design and comfort. The CT6 symbolizes this effort, merging traditional American luxury with modern innovations to cater to a clientele that values both prestige and comfort, aiming to stand out in the highly competitive luxury vehicle market.