A small confectionery in Porto Alegre, Brazil, has transformed its business model by offering brigadeiro buffet services, significantly increasing its revenue.
Leandra Winck, a former mining engineering student in Porto Alegre, Brazil, left her studies to pursue her passion for cooking and turn her hobby of making brigadeiros into a profitable business. Starting from scratch, she managed to gather R$ 20,000 to open her first shop and quickly realized her venture's potential during a grand opening that exceeded expectations. The sudden influx of customers required Leandra's mother, Lili Schaefer, to step in and ultimately become a permanent employee in the growing business.
The introduction of a brigadeiro buffet service at Leandra's confectionery attracted more customers, leading to a dramatic increase in the shop's output and sales. The production of brigadeiros has surged to about 10,000 a day, and the store's revenue has quadrupled, now reaching R$ 108,000 monthly. This innovative approach not only revitalized the business but also reinforced the connection between Leandra's culinary passion and her entrepreneurial success.
Leandra's journey from a college student to a successful entrepreneur highlights the importance of pursuing one's passion and the potential for creative business ideas to drive significant growth. Her story serves as an inspiring example for those looking to transition from traditional career paths to entrepreneurship, emphasizing the rewards of dedication, hard work, and adaptability in the food industry.
