In the article, Martin Ehala, the editor of 'Fookus', explores the phenomenon of societal polarization in Estonia, pointing out that the ongoing culture wars are merely a surface level manifestation of deeper underlying issues. Ehala identifies luxury beliefs and virtue signaling as key elements in understanding this polarization, arguing that they reflect a broader societal divide that cannot be fully addressed without recognizing their historical and cultural contexts.

Ehala suggests that luxury beliefs - the idea that certain values or beliefs have become status symbols among the wealthy and influential - contribute to a chasm between different societal groups. This creates an environment where individuals feel pressured to align with prevailing narratives or risk social ostracism, further entrenching divisions. The implications of this polarization, as discussed in the article, are significant for Estonia's social cohesion, as the ability to engage in constructive dialogue declines in an increasingly fragmented society.

In conclusion, the article calls for a deeper examination of the roots of polarization, advocating for a broader societal reflection on the values that drive these beliefs and the impact they have on community relations. Ehala's insights emphasize the need for a collective understanding of the factors contributing to division to foster unity and inclusivity in Estonian society.