Samsung is set to unveil its much-anticipated Galaxy S26 smartphone today in San Francisco, marking the latest advancement in its flagship device lineup. The release of the new model typically prompts price reductions on earlier versions, and this time is no different, as Argos has announced a significant price cut on the Galaxy S25. Shoppers who are hesitant to upgrade to the latest model now have an opportunity to purchase the previous version at a discounted rate, making it an attractive option for those looking for high-quality technology at a lower price.

The Galaxy S25, which features a 6.2-inch Dynamic AMOLED display, is currently selling for £859 at Argos, with an additional 20% off available through a promotional code. This discount makes the smartphone more accessible to a broader audience, especially as consumers weigh their options ahead of the S26's launch. The device boasts impressive specifications, including a robust camera system and durable glass, solidifying its position as a strong contender in the smartphone market even as new competitors emerge.

As technology upgrades continue to accelerate, the market for older smartphone models remains vibrant, driven by discounts like those offered by Argos. This scenario not only benefits budget-conscious consumers but also raises questions about the sustainability of frequent upgrades in the tech industry. With newer models released rapidly, companies must find ways to entice customers to consider older versions that still provide excellent performance, quality, and value.