The 12th edition of the Coplacampo fair in Piracicaba, São Paulo, has launched with impressive innovations in agricultural technology, drawing significant attention from visitors. Notably, products showcased include a liquid sunscreen designed to protect fruits and a robot powered by artificial intelligence that autonomously navigates vineyards and apple orchards to assess and quantify their productivity. These inventions reflect the growing intersection of technology and agriculture, promoting efficiency and sustainability in the sector.

The fair, organized by the São Paulo State Sugarcane Growers Cooperative (Coplacana), features 170 exhibitors and is expected to generate approximately R$ 500 million before it concludes this Friday. Coverage of these technological advancements was provided by EPTV, a TV Globo affiliate, which explored how these innovations operate, some of which are still undergoing testing. This event not only highlights current agricultural innovations but also signifies the potential economic impact and future direction of agri-tech within Brazil.

As farmers and agribusinesses increasingly seek modern solutions to enhance crop yield and quality, the innovations presented at Coplacampo could pave the way for broader adoption of smart farming practices. Initiatives like these aim to boost productivity while addressing challenges such as climate change and resource management, reinforcing the importance of technology in the transformation of the agricultural landscape in Brazil and beyond.