From 'deserted city' to 6.5 million revelers: how the carnival in BH became one of the largest in the country in less than two decades
Belo Horizonte's carnival has grown to attract 6.5 million revelers in 2026, transforming from a relatively quiet city during the festival days into a major celebration hub in less than two decades.
Belo Horizonte's carnival has seen unparalleled growth, attracting 6.5 million participants in 2026, an impressive transformation from the city's previous reputation as a 'deserted city' during carnival. Until the early 2000s, the capital of Minas Gerais experienced a significant decrease in activity during these festive days, often leading locals to seek entertainment elsewhere, illustrating a stark contrast to the vibrant celebration it has become today. Reports from the 90s highlighted the lack of activities, with residents expressing disappointment and an inclination to leave the city to escape the monotonous atmosphere.
The shift began around 2009, when local musicians began to host improvisational music gatherings in the Centro-Sul region, laying the groundwork for what would become a large-scale carnival that now draws in crowds from all over the country. This grassroots movement gradually caught the attention of the local government and the tourism sector, which eventually recognized the potential of capitalizing on the carnival as both a cultural and economic asset. Over the years, more organized events and better infrastructure evolved, further contributing to the rise of Belo Horizonte as a major carnival destination.
Today, the carnival in Belo Horizonte not only reflects the city's cultural revival but also plays a significant role in boosting the local economy through tourism and related industries. As the city continues to evolve its offerings in terms of entertainment and infrastructure, it is poised to further cement its reputation as one of Brazil's premier carnival destinations, showcasing its ability to transform communal identity and draw in visitors seeking both celebration and cultural experience.