The "Feirão Limpa Nome" (Clean Name Fair) initiative has commenced in Acre, offering a platform for over 286,300 debtors to negotiate their financial obligations. Running from March 23 to April 1, the event is supported by Serasa and the Post Office, featuring participation from more than 2,000 companies, making available a variety of debt reduction options including discounts that can reach up to 99% for those in default. Payoffs can be facilitated through PIX, providing immediate negative credit status removal and instant updates to the Serasa Score.

This national initiative aims to address the financial struggles faced by millions of Brazilians, as there are over 620 million proposals available nationwide, encompassing debts with banks, utility providers, telecommunications companies, and retail businesses. In Acre alone, around 461,000 consumers will have access to these negotiation opportunities, reflecting the widespread impact on the state's population and encouraging many to regain their financial stability.

Furthermore, the fair not only emphasizes in-person negotiations but also offers an online platform for individuals to renegotiate their debts. Consumers can leverage various channels to participate in this program, including the official Serasa website, the Serasa app, and WhatsApp, ensuring accessibility and convenience while addressing the pressing issue of financial delinquency among Brazilian consumers. The initiative symbolizes a significant effort to assist those struggling with debt and rebuild their credit histories.