DIRTEA, a leading functional foods brand, has launched a new supplement set that combines collagen and creatine to promote everyday strength, energy, and recovery. This Essential Set is priced at £51 for a one-time purchase but can be subscribed to for £36 every four weeks, offering a significant saving along with additional gifts.

Collagen, a protein recognized for its benefits in skincare, is being marketed not just for its cosmetic advantages but as a way to support the body's structural framework, including joints, skin, and bones. The Essential Set is designed to cater to not only physical strength but also cognitive function and focus, indicating a holistic approach to wellness.

The increasing popularity of collagen supplements reflects growing consumer interest in health and beauty products that provide purported anti-aging benefits. This product release may cater to a wider audience looking for convenient ways to incorporate health supplements into their daily routine and could further push the trend of functional foods in the wellness industry.