Feb 20 • 22:01 UTC 🇱🇻 Latvia TVNET

"If you don't drink, you aren't one of us" - a conversation about the stigma of alcohol in Latvia

The article discusses the pervasive stigma surrounding alcohol consumption in Latvia, highlighting societal expectations and stereotypes that often discourage individuals from abstaining from alcohol.

In Latvia, alcohol consumption is deeply ingrained in social culture, with the stereotype that a 'real man' drinks being particularly prevalent. This perception creates significant pressure on individuals, often leading them to conform to these norms, even if they wish to abstain. The article delves into the negative impacts of alcohol not just on habitual drinkers but also on successful and socially active men who may be affected by alcoholism. It raises questions about the societal acceptance of drinking versus the stigma attached to those who choose to stop drinking.

The discussion features Agris Starts and Ansis Klintsons, founders of the initiative '30 days sober', who emphasize the urgent need to challenge deep-seated myths about alcohol. They share personal experiences and insights about how society's reactions to sobriety can often overshadow the health risks associated with alcohol consumption. The piece highlights how the decision to stop drinking can be misinterpreted, often leading to judgments and misconceptions about an individual’s character.

Moreover, the article introduces the initiative aimed at encouraging individuals to rethink their alcohol consumption habits over the course of 30 days. It promotes the idea that refraining from alcohol is not only about health but can also reflect a person's strength and character. By addressing the myths around drinking and the stigma of sobriety, the conversation aims to foster a healthier dialogue around alcohol use in Latvia, urging a cultural shift in how both drinking and sobriety are perceived in society.

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