The Trump Group, led by Donald Trump's family, has filed for the trademark registration of 'Trump Airport' with the United States Patent and Trademark Office (USPTO). This move comes after efforts to rename the Kennedy Center to 'Trump-Kennedy Center' and initiate legislation to rename Palm Beach Airport to 'Trump Airport,' highlighting the family's pursuit of brand expansion in public infrastructure. The trademark application includes different variations of the name along with the plan to use the trademark for various airport-related products, indicating a strategic and meticulous approach to the process.

Despite allegations suggesting a profit motive behind this trademark registration, the Trump Group publicly stated they would not receive any royalties, licensing fees, or financial compensation related to the name change of the airport. Instead, they claimed their intentions were to prevent malicious entities from infringing or misusing the name. This clarification hints at the sensitive nature of naming rights that can often become contentious, particularly in a politically charged environment.

However, sources from the New York Times revealed that while the Trump Group does not plan to charge fees on airport souvenirs, it remains uncertain whether they will sell Trump-branded luggage or other merchandise through their website. This ambiguity raises questions about the potential for financial gain from the trademark in the context of public service, pointing to the ongoing intertwining of business interests and political branding in the Trump family's endeavors.