Dagens Nyheter, a leading newspaper in Sweden, announced the acquisition of the longstanding consumer magazine Råd & Rön, which has been known for its independent product testing and journalism for over 60 years. This acquisition comes in the wake of DN's best performance in the 2000s last year, emphasizing its commitment to enhancing its editorial quality and product offerings.

Peter Wolodarski, DN's editor-in-chief, stated that Råd & Rön's dedication to independent journalism complements Dagens Nyheter's objectives and is a significant addition to their overall brand. The inclusion of Råd & Rön is aimed at bolstering the newspaper's consumer-oriented reporting, making valuable insights and unbiased product evaluations more accessible to its readers.

This strategic move not only enhances DN’s content portfolio but also signifies a trend in the media industry where traditional outlets are merging with specialty publications to provide comprehensive coverage and better serve their audience's needs. The integration of Råd & Rön's expertise is expected to enrich Dagens Nyheter's reputation as a reliable source of information in the consumer landscape.