Ron DeSantis is engaging with local identities through a culinary journey across Florida, demonstrated during his recent visit to an Amish community restaurant in Sarasota. This unusual appearance seeks to underline the significance of family-owned businesses that have supported Florida’s economy for many decades. DeSantis's approach not only promotes local cuisine but also serves to connect with various voter demographics more personally.

Since early 2026, DeSantis has been sharing a series entitled 'Diners, Drive-Ins & DeSantis' on his digital platforms, which draws inspiration from the popular program 'Diners, Drive-Ins and Dives' hosted by Guy Fieri. This initiative aims to celebrate family-run restaurants and share their unique stories and culinary traditions, tapping into Florida's diverse cultural heritage. The project provides a relaxed yet strategic avenue for highlighting local pride while enhancing the governor's visibility among constituents.

This culinary series is strategically positioned as both a tribute to traditional dining and a platform for the governor to discuss broader economic and community issues. By focusing on nurturing local businesses, DeSantis fosters a sense of community identity, which may translate into political support leading into upcoming elections. The emphasis on genuine local experiences reflects an understanding of the importance of grassroots connections in effective governance and campaigning.