Various entities within Brazil's creative industry have come together to advocate for a constructive dialogue with artificial intelligence (AI) companies regarding the use of protected content. In a joint statement, representatives acknowledged AI as a significant innovation but emphasized that its development must respect copyright and intellectual property rights associated with produced content. They cautioned that unauthorized use of such content could undermine the journalistic and artistic production ecosystem, discourage intellectual creation, and predominantly infringe on individuals' rights, referencing both the Federal Constitution and Copyright Law.

The joint statement was signed by prominent associations including the Brazilian Association of Radio and Television Broadcasters (ABERT), the National Association of Newspapers (ANJ), the National Association of Magazine Publishers (ANER), among others. These organizations collectively recognized the vital role of both the creative sector and technology in today's economy, but they stress the necessity for frameworks to ensure that technological advancements do not exploit protected works without appropriate permissions or compensation to creators.

As the debate over AI's role in content creation continues, this call for dialogue underscores a broader concern regarding the intersection of technology and intellectual property. The implications of this stance could lead to more structured relationships between content creators and tech companies, fostering environments where innovation can thrive without compromising the rights of artists and journalists.