Patents, capital, and industrial processes: food tech enters a new phase. Cesare De Stefano and the case of Nuvola Zero
The Italian food tech sector is increasingly focusing on the quality of intangible assets and their impact on the industrial value of companies, exemplified by Cesare De Stefano's Nuvola Zero and its patent-driven approach.
In the Italian food tech landscape, there is a growing emphasis on the importance of intangible assets, particularly intellectual property, and its influence on the industrial valuation of companies. This is increasingly becoming a key selection criterion for firms aiming for structured growth and stable relationships with financial sectors. The proliferation of brands and products in recent years highlights the competitive nature of the market, where companies must differentiate themselves through their innovative approaches.
Cesare De Stefano founded Nuvola Zero in 2019, focusing on a patented industrial process that emphasizes the free-from and wellness segments of the food industry. The company has strategically directed its efforts towards safeguarding innovation as a crucial economic and competitive lever. By doing so, Nuvola Zero has positioned itself to capitalize on the growing consumer demand for healthier and alternative food options without compromising on quality.
Nuvola Zero's portfolio includes four patents and over thirty registered trademarks across Europe, ensuring comprehensive protection of its production processes and the resulting industrial output. This proactive approach not only fosters innovation but also enhances the company's market presence and ability to attract investment as the food tech industry continues to evolve in Italy.