In a recent statement, Josué de la Maza, the CEO of Nestlé Ecuador, shared insights on the company's commitment to innovation, excellence, and collective efforts. He underscored that the recognition they have achieved is a reflection of the trust built with consumers and various stakeholders in Ecuador. De la Maza highlighted that while he represents the company's efforts, it is ultimately the extraordinary team behind him, particularly in the communication department, that works daily to strengthen relationships with society and foster trust.

De la Maza's leadership philosophy centers around placing people at the core of decision-making. This involves enhancing productive capacities within communities, boosting educational opportunities, and increasing employability, all while maintaining a long-term vision. He asserts that Nestlé Ecuador's ongoing efforts to maintain its reputation rely on consistency, tangible results, and day-to-day operations that are aligned with their model of creating shared value, which drives their core objectives.

Nestlé Ecuador has recently been ranked second in reputation in the Merco ranking, further signaling its strong standing in the market. This achievement not only reflects the firm’s corporate social responsibility but also indicates their focus on balancing financial performance with the welfare of the communities they serve. De la Maza's comments reinforce Nestlé’s commitment to sustainability and the importance of strong community ties as critical components to their business strategy in the region.