Ludmilla returns to lead the traditional Fervo da Lud during the carioca carnival on Tuesday, February 17, aiming to draw enormous crowds to the central Rio festivities. The celebrations kick off at 7 am at the Circuito Preta Gil on Primeiro de Março Street, with the parade scheduled to start at 8 am. In a recent interview, Ludmilla expressed her excitement, emphasizing how she eagerly looks forward to this date every year and highlighting the theme for this year, 'Rhythms of Brazil'.

The Fervo da Lud has rapidly established itself as one of Rio's largest carnival blocs, having attracted over 750,000 attendees in 2025 alone. With this year's expected turnout surpassing one million, the event underscores Ludmilla's rising influence in Brazil's music scene. Her ability to blend a variety of musical genres, including funk, pop, samba, and axé, not only draws fans but also reflects the cultural vibrancy of Brazilian music. Ludmilla's invitation to fans to join the festivities demonstrates her strong connection with her audience.

The event signifies more than just a celebration; it highlights the evolving landscape of carnival in Brazil, with layers of cultural expression and community participation. As the Fervo da Lud continues to grow in popularity and scale, it serves as a distinctive representation of modern Brazilian carnival, merging traditional elements with innovative themes, and representing the diversity of rhythms that characterize the nation's rich musical heritage.