Feb 16 • 11:00 UTC 🇪🇪 Estonia Postimees

COLUMN ⟩ Thank you, Vanilla Ninja! Thanks to you, I know I long to reach the midlife crisis

The article discusses the dismissal of the music group Vanilla Ninja by societal perceptions of aging, reflecting a troubling attitude towards women's roles in the music industry as they age.

The recent conclusion of the Eesti Laul 2026, where the winner is set to represent Estonia at Eurovision, has sparked controversy not over the music or performances, but rather about the portrayal of the all-female band Vanilla Ninja. Despite their longstanding success in the music industry, they have been derogatorily labeled as 'middle-aged ladies' whose relevance is dismissed as expired. This situation raises concerns regarding the treatment and perceptions of female artists as they age in a predominantly youth-oriented industry.

The article serves as a commentary on how society often deems women in the entertainment field as less valuable once they reach a certain age, contrasting sharply with the more celebrated aging male musicians who continue to perform and maintain their relevance. The dismissive attitude towards Vanilla Ninja not only undermines their artistic contributions but also perpetuates harmful stereotypes about gender and aging. Women face a double standard when it comes to longevity and success in their professional careers, particularly in the music genre.

By addressing this issue, the article aims to encourage a broader dialogue about ageism and sexism in the entertainment industry. It challenges readers to reflect on their attitudes towards aging and female musicians, advocating for an appreciation of talent that transcends age limits. In doing so, it highlights the need for greater respect and support for female artists regardless of their age, fostering a cultural shift where their contributions are celebrated rather than diminished.

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